By Leeann Froese It's Saturday - that means it's time to introduce you to one of the fabulous personalities in the world #withTownHall
This does not mean they work as part of our team, or are our client (although sometimes they are).We just interact with so many amazing people that we want to expand networks and introduce them to you, and you to them.
However, this week #withTownHall, for something a little different, we introduce you to a swearing Minion.
For the uninitiated, Minions are the lovable yellow stars of the Universal Studio films Despicable Me and Despicable Me 2 who feature the character Felonious Gru, a super villain. His evil deeds are undertaken by his team of Minions.
The Minions are small, yellow pill-like creatures that speak a made-up language called Minionese. They are super cute, and funny in their efforts to implement evil plans and household tasks for Gru.
Now, the Minions star in their own hotly-anticipated prequel film featuring Minions as the main characters, and focuses on the Minions before they met Gru. The film opens this weekend across North America, and there is a marketing and licensing frenzy to accompany the release.
Everywhere you look there is merch featuring the Minions, and at McDonald's there is a Minions Happy Meal, where a free Minions toy is available with purchase of any Happy Meal while supplies last.
This all seems straightforward, as McDonald's does similar meals and toy giveaways with other motion picture partnerships, but this giveaway created a media hailstorm.
Several parents are outraged, complained that the Minionese that the little characters speak sounds like swear words, including "what the f&$k" and "well I'll be damned".
This report on CBC news explains the whole situation, and states that our brains try to make sense of sounds and that is why some of us might think we are hearing nonsense as curse words.
This parent video (you need to turn up the sound) demonstrates what some people are saying they hear. Is this cute little cave Minion saying "what the f___" ?
What do you think - is this Minion swearing?
McDonald's says there are no plans to take the toys out of distribution.