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Getting Social with the Variety - the Children's Charity Show of Hearts

By Leeann Froese It is not every day that someone gets to celebrate their 50th anniversary!!!

The 50th annual Variety Show of Hearts Telethon takes place on Valentine’s weekend, airing on Global BC February 13th and 14th.

The Social Lounge team selfie from 2015: Marc Smith in foreground, and in the back from left: Leeann Froese (me), Scott Graham, Host Rebecca Bollwit, and John Beihler


Do you know? Sometimes BC families require medication, equipment, or accommodation while they are receiving treatment in hospitals outside of their own communities.

And sometimes, specialized therapy, medicine or tools to help children can make all the difference in young lives.

Variety the Children's Charity steps in to help make sure that families get the help that they need. They make a big difference in families and help children across the province.


With this in mind I am super proud to participate for a second year in the Miss 604 Show of Hearts Social Lounge.

Respected and widely followed blogger Rebecca Bollwitt, a.k.a Miss 604, has proudly come on board once again as a sponsor of the Social Lounge, to lead the way with live and interactive social media updates.

The hashtag is #SOH50 and we hope you'll join the conversation by including @Miss604 and @Variety BC in your tweets.

There will be other bloggers and local social media personalities included in the social lounge such as photographer and foodie Scott Graham from What’s for Lunch BC, tech blogger and one of the world’s top 3D printing authorities John Biehler, travel blogger Marc Smith of 30 Day Adventures, blogger Ariane Colenbrander of Vancouverscape; and Christina @thevalleycharm will be tweeting too.

We’ll all be monitoring the #SOH50 tag, replying, interacting, and leading a few fun campaigns throughout the weekend.

And I will be there on Saturday and Sunday #withTownHall, phone charged up, posting and tweeting on behalf of both @TownHallBrands and my own handle @leeannwine

Tune in on Valentine’s weekend to see how your donations make a difference and follow @VarietyBC on Twitter and Facebook for more information.

I hope that you will join the conversation, and I hope you will make a generous donation!